IBM uses a "three-active" virtualized data center based on IBM Power Systems, AIX, and Linux to serve up content for the Wimbledon tennis tournament, including a gorgeous iPad app that brings mobile Big Data insights—and winning moments—to fans around the world.
Screenshot from Wimbledon iPad app
The world's biggest and most prestigious tennis and golf championship tournaments all need an intensely reliable and forward-thinking Internet, mobile, and data-delivery partner, and for Wimbledon, that partner is IBM.
Through the use of a "three-active data center
" that utilizes three different data centers working as one unit, IBM has 150 percent of its needed capacity ready to run at any moment—ready to transition workloads at an instant on the small chance that a natural disaster cuts off one of its data centers.
IBM Power Systems servers running together in cloud-oriented, virtualized environment makes this possible.
There's much more to powering Wimbledon, though. Upon a foundation of Power Systems servers running AIX and Linux, IBM creates and manages mobile applications such as the gorgeous iPad Wimbledon app. The official Wimbledon web site
is managed by a slick content management system that lets the All England Lawn Tennis Club (AELTC) post photos and stories throughout the tournament. Plus, the site (and mobile apps) is powered by Big Data systems that analyze player performance and even keep track of social media sentiment throughout the ups and downs of the action.
"What we've discovered is that people are consuming content all the time in many different ways, and so our challenge is to adapt our content and make it suitable to the platform that it is on," notes Alex Willis, editorial content manager, AELTC. "I think tennis fans have a thirst for knowledge, and whatever we can do to make it easy for them to get access to that knowledge, and to really experience more than just what they happen to be seeing in front of them on the court, or TV, or on their computer, then we are achieving our goal of giving them an extra bit of Wimbledon."
This thirst for mobile content is growing rapidly. In 2011, 20 percent of Wimbledon's traffic came from mobile. It doubled to 40 percent in 2012, and it continues to grow today: